โœฆYour bootstrapped startup was funded by papa ๐Ÿ’€โœฆSeries A at 0 revenue. Investors said 'vision' ๐Ÿ‘๏ธโœฆ6-day work week. 'We're a family.' ๐ŸšฉโœฆVC flew business class to fund a 'lean startup' โœˆ๏ธโœฆYour TAM slide is fiction ๐Ÿ“ŠโœฆFounder calls himself serial entrepreneur. 0 exits ๐Ÿ“‰โœฆTerm sheet received. Deal fell through. Lawyer bill: โ‚น8L ๐Ÿซ โœฆYour bootstrapped startup was funded by papa ๐Ÿ’€โœฆSeries A at 0 revenue. Investors said 'vision' ๐Ÿ‘๏ธโœฆ6-day work week. 'We're a family.' ๐ŸšฉโœฆVC flew business class to fund a 'lean startup' โœˆ๏ธโœฆYour TAM slide is fiction ๐Ÿ“ŠโœฆFounder calls himself serial entrepreneur. 0 exits ๐Ÿ“‰โœฆTerm sheet received. Deal fell through. Lawyer bill: โ‚น8L ๐Ÿซ 
A pair of founders walking the red carpet at a Founders Summit, flanked by photographers
Sasta VC ยท Services

We run a full ecosystem play for you, so the room knows your name before you walk in.

Section A ยท The Challenge

The Six Dispatches

Ch. I01/06

You only have 24 hours.

Calendar full of clients, deals, portfolio fires. No time left for posting, sequencing, eventing or automating.

Ch. II02/06

Anyone can buy Apollo.

Tools are commodity. The moat is taste, narrative and consistency โ€” stack alone never built a brand.

Ch. III03/06

Most events are noise.

Hyped summits, panels of eight. The right rooms are private, small, and never on Eventbrite.

Ch. IV04/06

Paid ads stop when you stop.

Performance buys clicks, never authority. CAC climbs, the day you pause the pipeline pauses.

Ch. V05/06

An SDR is one channel.

โ‚น15โ€“25L/yr, 6mo ramp, one human, one channel. They take the playbook the day they leave.

Ch. VI06/06

It only works integrated.

Content without distribution dies. Events without follow-up leak. AI without GTM is a demo.

Internal Memo No. 042Confidential / Services Dept.
Section B ยท Time = Money

What it actually costs you to do this yourself.

Hours / week, properly donethe shadow JD
Writing weekly content (LinkedIn + newsletter)3h
Running outbound + sequences + replies5h
Curating / attending / organising events (~15โ€“20 days/yr)4h
Booking, scheduling, follow-ups3h
AI workflows + ops automation5h
Total20h / wk ยท 80h / mo
Plug in your numbersis it worth it?
Opp. cost / mo
โ‚น6.4 L
โ‰ˆ Deals missed
0.26

That's the real price of "I'll just do it myself."

Doing the math hurts?

Stop bleeding hours. Let's map your engine in 30 minutes.

Schedule a call โ†’
Section C ยท The Play

Five surfaces. One engine. You stay the face.

Pillar 01

GTM Strategy & Execution

Positioning. ICP. Outbound that ships.

Positioning workshops, ICP mapping, outbound sequences that actually get replies โ€” and a feedback loop into content.

Take one. Take two. Take all five.Scope this pillar โ†’
Section E ยท Vs. the alternatives

Why this beats an SDR or paid ads.

Hire an SDRRun paid adsSasta VC
Cost / yearโ‚น12โ€“15L + toolsโ‚น10L+ mediaFraction of senior hire
Ramp time4โ€“6 monthsInstant, rentedCompounds month 1
Owned brandTheir LinkedInStops with budgetYours forever
Inbound / referralRareRareThe whole point
Channels1 (outbound)1 (paid)5 (full stack)
Ready to walk the carpet?

Let's see if we're a fit.

30-min call. No deck. We'll tell you which one or two pillars to start with โ€” even if it's not us running them.

Schedule a call โ†’

ร€ la carte. No lock-ins.